Multi-format sports nutrition · OEM / ODM for active brands
MITEYO
Sustained Performance

Endurance Strips

Endurance Strips are developed for brands seeking a middle ground between high-stimulant pre-workout products and basic hydration. The concept is built around a modest active load, convenient repeat-use occasions and a format that can support longer sessions, sports travel and active-lifestyle positioning.

Start this product →
FORMULA, FORMAT & DEVELOPMENT

A Balanced Performance Strip for Longer Activity Sessions

Endurance Strips are developed for brands seeking a middle ground between high-stimulant pre-workout products and basic hydration. The concept is built around a modest active load, convenient repeat-use occasions and a format that can support longer sessions, sports travel and active-lifestyle positioning.

Product Details

Product Format: Fast-dissolving oral strip

Suggested Packaging: Individual moisture-barrier sachets / retail carton / pocket pack / trial pack

Reference Serving Direction: 1 strip per serving; final serving subject to formulation and market review.

Reference Formula Direction

  • Taurine: Practical strip-load direction
  • L-Theanine: Practical strip-load direction
  • Low-Dose Caffeine: Practical strip-load direction
  • B Vitamins: Project-defined level
Final formulation is subject to active-load feasibility, sensory testing, stability, packaging, target-market requirements and label review.

Flavor Direction

  • Citrus
  • Orange Mint
  • Berry Cool

Key Product Features

  • Balanced sustained-performance positioning
  • Lower-stimulation direction than many pre-workouts
  • Portable serving for longer activity sessions
  • Applicable to racket sports, golf, endurance-style recreation and active lifestyle
  • Can be developed as part of a multi-stage performance system

Why This Format Works

Not every longer-duration activity needs a large pre-workout serving. An endurance-oriented strip can fill a different need: small, portable and controlled. The key is to keep claims and active levels realistic and use the strip as a convenience-led performance format rather than trying to compress a full endurance powder into a thin film.

Development Directions

01 — Balanced Endurance

Low-dose caffeine and calming-support ingredients for controlled performance positioning.

02 — Long-Session Support

A concept designed around extended play or training sessions.

03 — Multi-Stage Performance System

Use Energy Strips before activity, Hydration Strips during light-use occasions and Endurance Strips later in the session.

FORMULATION FEASIBILITY

Reference formula: development direction only; subject to active-load feasibility, sensory testing, stability, packaging, target-market requirements and label review.

FREQUENTLY ASKED QUESTIONS
How is this different from a pre-workout?

The product is positioned around portability, modest active load and longer-session use rather than a large single serving of multiple gram-level pre-workout ingredients.

Can the caffeine be reduced or removed?

Yes. A lower-stimulant or caffeine-free version can be evaluated depending on the intended product architecture.

Can taurine be used in an oral strip?

Taurine can be evaluated, but the practical amount is constrained by strip-loading capacity, taste and stability. Final inclusion level requires formulation testing.

Can consumers use more than one strip?

Serving frequency must be determined only after the final formula, stimulant content, label direction and target-market review are completed.

What packaging is recommended?

Individual moisture-barrier sachets in a retail carton or pocket pack are the preferred starting point for protecting film integrity and presenting a controlled serving.

RELATED STRIP PRODUCTS

Energy Strips

Energy Strips are a compact sports nutrition format developed for brands that want an alternative to tubs, ready-to-drink beverages and conventional gummies. The strip is designed to dissolve in the mouth and can be positioned for pre-training, court-side, travel and active daily use without mixing powder or carrying a shaker.

Explore →

Focus Strips

Focus Strips are designed for brands that want mental-performance positioning without building another heavy-stimulant pre-workout. The format is especially suitable for golf, pickleball, esports and other activities where concentration, decision-making and sustained attention can be part of the product story.

Explore →

Hydration Strips

Hydration Strips are designed as a light, portable electrolyte-support format for brands that want a compact line extension alongside powders or ready-to-drink hydration products. They are intended for convenience-led hydration positioning rather than as a gram-for-gram replacement for a full electrolyte drink mix.

Explore →
EXPLORE THE SYSTEM
START A PROJECT

Tell us the essentials.

Start with the product, market and business contact. Add the full brief on the Contact page when ready.

Open full project brief →
WhatsApp Online