Multi-format sports nutrition · OEM / ODM for active brands
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Focus & Mental Performance

Focus Strips

Focus Strips are designed for brands that want mental-performance positioning without building another heavy-stimulant pre-workout. The format is especially suitable for golf, pickleball, esports and other activities where concentration, decision-making and sustained attention can be part of the product story.

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FORMULA, FORMAT & DEVELOPMENT

Portable Focus for Sport, Gaming and Active Use

Focus Strips are designed for brands that want mental-performance positioning without building another heavy-stimulant pre-workout. The format is especially suitable for golf, pickleball, esports and other activities where concentration, decision-making and sustained attention can be part of the product story.

Product Details

Product Format: Fast-dissolving oral strip

Suggested Packaging: Flat rounded-corner peel-open sachets / side-pull carton

Reference Serving Direction: 1 strip per serving; final serving subject to formulation and market review.

Reference Formula Direction

  • Citicoline: 50 mg
  • L-Theanine: 75 mg
  • Caffeine: 25 mg
  • Vitamin B6: Project-defined level
  • Vitamin B12: Project-defined level
Final formulation is subject to active-load feasibility, sensory testing, stability, packaging, target-market requirements and label review.

Flavor Direction

  • Peppermint
  • Lemon Mint
  • Fresh Citrus

Key Product Features

  • Focus and clarity positioning
  • Lower-stimulation direction than a conventional pre-workout
  • Applicable to golf, pickleball, esports and active-work crossover options
  • Portable single-strip serving
  • Suitable for premium and differentiated sports nutrition launches

Why This Format Works

Many performance products over-index on stimulation. A focus-oriented oral strip creates a different lane: moderate stimulation, compact actives and a premium use experience. It also gives brands a way to build products around specific sports where controlled attention can be more relevant than a high-stimulant formula.

Development Directions

01 — Focus + Clarity

Citicoline, l-theanine and a low caffeine direction for balanced mental performance positioning.

02 — Court Focus

A racket-sport option built around pre-match and between-game use occasions.

03 — Esports Focus

A controlled-stimulation option for long-session gaming and screen-intensive activity.

FORMULATION FEASIBILITY

Reference formula: development direction only; subject to active-load feasibility, sensory testing, stability, packaging, target-market requirements and label review.

FREQUENTLY ASKED QUESTIONS
Can Focus Strips be caffeine-free?

Yes. A caffeine-free direction can be evaluated by emphasizing non-stimulant actives and adjusting the sensory system accordingly.

Is this suitable for golf and pickleball brands?

Yes. Those sports are strong positioning environments because the product can be framed around convenience, focus and controlled stimulation rather than a bodybuilding-style pre-workout.

Can this be developed for esports?

Yes. The same dosage form can be adapted for esports positioning, subject to ingredient selection, target-market compliance and label review.

Why not use a gummy for the same option?

A gummy can work, but an oral strip offers a lighter, more portable and more novel use experience. The best format depends on brand positioning, target active load, texture expectations and cost.

Can the caffeine be adjusted?

Yes. Caffeine level can be adjusted after the intended use occasion, serving frequency, market and sensory profile are defined.

RELATED STRIP PRODUCTS

Energy Strips

Energy Strips are a compact sports nutrition format developed for brands that want an alternative to tubs, ready-to-drink beverages and conventional gummies. The strip is designed to dissolve in the mouth and can be positioned for pre-training, court-side, travel and active daily use without mixing powder or carrying a shaker.

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Hydration Strips

Hydration Strips are designed as a light, portable electrolyte-support format for brands that want a compact line extension alongside powders or ready-to-drink hydration products. They are intended for convenience-led hydration positioning rather than as a gram-for-gram replacement for a full electrolyte drink mix.

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Endurance Strips

Endurance Strips are developed for brands seeking a middle ground between high-stimulant pre-workout products and basic hydration. The option is built around a modest active load, convenient repeat-use occasions and a format that can support longer sessions, sports travel and active-lifestyle positioning.

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EXPLORE THE SYSTEM

Explore the development platform

This oral-film option requires review of realistic milligram-level active load, taste masking, film integrity and moisture-barrier packaging. A powder should be considered when the intended serving cannot fit a practical film.

Packaging & how to use

Slide the shallow inner tray to the right. Each strip is packed flat in an individual rounded-corner sachet. Peel the two layers apart from a corner and lift out the film. Place the strip under the tongue and allow it to dissolve. Follow the directions for the selected product.

START A PROJECT

Tell us what you want to launch.

Send the market, format, target serving and first-order estimate. We will respond with the most practical development route.

Additional project details

All additional project details are optional.

Privacy information

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What happens after you submit: feasibility review → questions / reference options → sample route → commercial quote.

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